News Release - Curtain Raiser - Lakmé Fashion Week Winter/Festive 2015 continues its 15th year celebration!


CURTAIN RAISER
Lakmé Fashion Week Winter/Festive 2015 continues its 15th year celebration!
For more images click here


India’s premier fashion and trade platform, Lakmé Fashion Week continues to celebrate its 15 glorious years of fashion.  This prestigious platform unveiled a stellar line-up of 100participating designers and 13 sponsors, who will be showcasing their collection from the 26th to 30th of August, 2015, at Palladium Hotel, Mumbai. The forthcoming season will witness the perfect blend of upcoming talent and industry’s most established names to set an unparalleled benchmark in fashion diversity and creativity.



The impending celebratory season of Lakmé Fashion Week has organised a series of initiatives to further its vision of taking the platform to a larger audience, and at the same time strengthen their engagement with fashion patrons across the country. Lakmé Fashion Week travelled to Hyderabad for an exclusive Curtain Raiser, showcasing an exquisite collection of Hyderabad-based designers. The excitement continued in Delhi as Lakmé Fashion Week took the Model Auditions to the capital, to select 4 more fresh faces. A novel initiative in the country, Lakmé Fashion Week introduced India’s first ever Instagram Model Hunt and chose one model online, taking the total to 11, who will walk the ramp this season.


LOOKING THROUGH THE LENS
LAKMÉ FASHION WEEK WINTER/FESTIVE 2015:

v  Lakmé Grand Finale
Lending a playful twist to ‘sculpt’, Lakmé is all set to get you pouting this season, as it announces ‘Lakmé Absolute Lip Pout’ –the definitive beauty statement for Winter/Festive 2015. Inspired by all things playful, this statement will be brought to life by Lakmé’s new range of joyful and vivacious lip colors, presented in a crayon format, to bring out the playfulness in you.
Exploring the realm of fashion fantasy, this unique Lakmé beauty statement for the season will play muse to internationally acclaimed designer Gaurav Gupta at the Grand Finale of Lakmé Fashion Week – Winter/Festive 2015. With Gaurav infusing his fantastical energy into design, the Finale promises to be an exciting affair with imaginative sculpting as the dominant theme. Daniel Bauer, Lakmé makeup expert, will collaborate with Gaurav to craft stunning runway renditions of playful makeup looks on models with the Lakmé Absolute Lip Pout.

v Abu Jani & Sandeep Khosla to open the season
India’s most celebrated designer duo, Abu Jani & Sandeep Khosla, known as the masters of ‘Revival and Reinvention,’ to debut at Lakmé Fashion Week’s with a befitting opening show on 25th August, 2015.
The duo, best known for their regal and extravagant bridal wear will show a fresh & youthful take on fashion at LFW WF 2015. As an ode to the modern day divas and their free spirit, the designers will present a special collection, reinventing traditional styles.
v  Indian Handloom and Textile Day
The Indian Handloom & Textile day at Lakmé Fashion Week celebrates the rich heritage of hand-woven luxury every season. This season, Lakmé Fashion Week launched a special initiative - ‘Re-invent Banaras’ looking to revive the fading weaves of the Banaras Handloom Industry in partnership with India’s leading designers. The platform will propagate ‘Reinvent Banaras’ with varied significant initiatives, including designer politician Shaina NC curating a special exhibition at Dr. Bhau Daji Lad Mumbai City Museum for Lakmé Fashion Week. The exhibit will showcase India’s top fashion designers like Ritu Kumar, Anita Dongre, Neeta Lulla, Ritu Beri, Gaurav Gupta, Varun Bahl, Rina Dhaka, Krishna Mehta, Shruti Sancheti and Abhishek Gupta among others, on a single platform. This is part of a nationwide initiative ‘Make in India’ supported by the Ministry of Textiles, Government of India.
v  Revealing the much awaited offsite shows
Lakmé Fashion Week will continue to celebrate its 15th anniversary with offsite shows at an undisclosed location that will elevate the fashion experience for both its key stakeholders and patrons alike

·         Manish Malhotra to present his Menswear collection for the first time on August 26th
·         To close this special season Gaurav Gupta will showcase his Grand Finale collection on August 30th

v  Jabong Stage
This season will see a transformed show space offering a new dimension in fashion content. The revamped Jabong stage will find a new home at the spacious Pallazio room and see a seating of over 250 guests. Incorporating an international format, it will feature a 66 feet long runway surface that is modular and will be introduced to showcase designer collections and unique presentations.  Over 70% runway designers will comprise best of recent Gen Next alumni whereas the remaining will make their debut at Lakmé Fashion Week. The platform will also host a series of seminars on thought leadership and knowledge sharing initiatives, as well as talks on important issues concerning the Indian fashion fraternity.

v  Industry stalwarts in attendance
This season will see India’s most celebrated designers Ritu Kumar, Tarun Tahiliani, Manish Malhotra, Namrata Joshipura, Anita Dongre, Narendra Kumar, Neeta Lulla, Kallol Dutta return to showcase their collection at Lakmé Fashion Week Winter/Festive 2015.

v  INIFD presents Gen Next Show
INIFD will be the official knowledge partner for Lakmé Fashion Week for the 13th consecutive season. This collaboration between fashion and education is an attempt to integrate knowledge sharing among the Indian fashion fraternity. They will once again present the prestigious Gen Next show at LFW WF 2015.

Speaking during the launch of this beauty statement, Purnima Lamba, Head – Innovations, Lakmé India said, “As an extension to the Sculpt statement we introduced last season, we now bring forth a playful assortment of lipsticks that are brighter, bolder and happier than ever before. These high-definition matte and crème lip-colors are specially designed to let you play with your pout in an easy-to-use crayon format. Along with Gaurav Gupta’s style aesthetics and the vision of Lakmé makeup experts, we look forward to presenting runway renditions of playful, experimental makeup at the Lakme Fashion Week Grand Finale.”

Sharing his views, Saket Dhankar, Vice President and Head-Fashion at IMG Reliance said, ““We continue to celebrate 15 years of leadership in the Indian fashion industry with many commemorating initiatives this season. To name a few, the transformed the Jabong Stage offers a new dimension in fashion content in India, the dynamic platform will play host to unique presentations by established designers along with runway shows. As part of the festivities, we have lined up a special edition of Indian Handlooms and Textiles Day. We are looking to revive, uplift and celebrate Banaras handlooms in partnership with India’s leading designers. With the launch of our special campaign ‘Reinvent Banaras’ we put the focus back on Banaras handlooms through exhibitions, fashion films, demonstrations and panel discussions. Furthering our digital prowess, this season we introduced India’s first Instagram Model hunt to reach a wider pool of aspiring runway talent. The debut of opening show designers Abu Jani and Sandeep Khosla followed by Grand Finale of LFW’s very own Gen Next find Gaurav Gupta, both at offsite locations, add to the cheer this season. Our continuous thought leadership, commitment to business of fashion and digital edge has retained us as a platform of choice for the best design talent in the countryWe have planned extensively for this season and want you to be a part of a befitting celebration of Indian fashion. Stay tuned for Lakmé Fashion Week Winter/Festive 2015 from 26-30 August, ‘15.”

SPONSORS FOR LAKMÉ FASHION WEEK WINTER/FESTIVE 2015

SPONSOR
ASSOCIATION
Lakme
Title sponsor
Jabong.com
Associate Partner
OmTex
Co-Sponsor
DHL
Co-Sponsor
Philips
Co-Sponsor, Styling Partner
Askme.com
Co-Sponsor
INIFD
Official Partner
Reliance Trends
Official Partner
Kingfisher
Official Partner
6 Degree
Apartment Sponsor
Palladium Hotel
Official Hotel
Monaco Tourism
Official Partner
Baggit
Jabong Stage Showcase partner



·         Lakmé Fashion Week is jointly organized by Lakmé, the No.1 cosmetics and beauty services brand in India and IMG Reliance, the global leader in sports and entertainment event marketing and management
·         Jabong.com continues to be the Associate Partner and lends its support to Jabong Stage, dedicated to the young and talented designers

·         Lakmé - Ms. Purnima Lamba, Head - Innovation, Lakmé
·         IMG Reliance Ltd. – Mr. Saket Dhankar, Vice President and Head-Fashion
·         Jabong – Mr Praveen Sinha, Founder and Managing Director, Jabong.com
·         DHL – Mr. Sandeep Juneja, Vice President – Commercial, DHL Express India Pvt. Limited
·         Phillips – Mr A.D.A Ratnam, President Consumer Lifestyle, Philips India Limited
·         Askme.com – Mr. Manav Sethi, Group Chief Marketing Officer, Askme.com
·         INIFD – Mr. Anil Khosla, CEO, INIFD
·         Palladium - Mr Anurag Bhatnagar – Area General Manager, India Starwood hotels & resorts worldwide, Inc
Save the dates for Lakmé Fashion Week Winter/Festive 2015 scheduled from August 26th – 30th2015 at Palladium Hotel, Mumbai

GEN NEXT
1
Ajay Kumar
2
Charchit Bafna
3
Doodlage by Kriti Tula
4
Jebsispar by Jebin Johny
5
Quo by Ishita Mangal
6
Shivangi Sahni
7
Siddhartha Bansal
JABONG
1
Arunima Majhi
2
Chiria by Simrat Sandhu ( Accessory)
3
Dhruv Kapoor
4
Divya Reddy
5
Kaleekal by Alan Alexander Kaleekal
6
Kanika Goyal
7
Kristy De Cunha
8
Manish Bansal
9
Pella by Priyanka Ella Lorena Lama
10
Priyam Narayan
11
Rouka by Sreejith Jeevan
12
Salita Nanda
13
Selvage by Chandni Mohan
14
Sol by Piyush Dedhia
15
Tanieya Khanuja
16
Vineet Kataria and Rahul Arya
17
Rara Avis by Sonal Verma
18
Hastkala by Priyanka Dagdee
19
Little Shilpa
20
Bodice
21
Eina Ahluwalia
22
Kallol Dutta
MSA
1
Aartivijay Gupta
2
Abu Jani & Sandeep Khosla
3
Aiman Agha & Armaan Randhawa
4
AM:PM by Ankur Modi and Priyanka Modi
5
Amalraj Sengupta
6
Anand Kabra
7
Anita Dongre
8
Antar Agni by Ujjawal Dubey
9
Anushree Reddy
10
Arjun Saluja
11
Arpita Mehta
12
Ashdeen Z Lilaowala
13
Divya Sheth
14
Gaurang Shah
15
Gaurav Gupta
16
HUEMN by Pranav Mishra and Shyma Shetty
17
ILK by Shikha Grover and Vinita Adhikari
18
Jodi by Karuna Laungani and Gauri Verma
19
Ka-Sha by Karishma Shahani Khan
20
Khem by  Prem
21
Krishna Mehta
22
Kunal Rawal
23
LOOM 1905 by Rinku Sobti
24
Malvika Vaswani
25
Manish Malhotra
26
Masaba Gupta
27
Mayank Anand Shraddha Nigam
28
Miuniku by Tina Miu and Nikita Niku
29
Mrinalini Chandra ( Accessory)
30
MUNKEE.SEE.MUNKEE.DOO by Teresa Pradhan and Utsav Laisom
31
Myoho by Kiran Jaisinghani and Meghna Himmatramka
32
Nachiket Barve
33
Namrata Joshipura
34
Narendra Kumar
35
Neeta Lulla
36
Nikasha Tawadey
37
Nikhil Thampi
38
Nitya Arora
39
Outhouse by Kaabia and Sasha Grewal
40
Payal Singhal
41
Pinnacle by Shruti Sancheti
42
Quirkbox by Rixi Bhatia and Jayesh Sachdev
43
Ragini Ahuja
44
Ridhi Mehra
45
Ritu Kumar
46
Sahil Kochhar
47
Sayon
48
Sonaakshi Raaj
49
Soumitra Mondal
50
Stephany Dsouza
51
...

Comments

Popular posts from this blog

QNet launches New Luxury Chairos Watches

गोदरेज एंड बॉयस गोदरेज लॉकिम मोटर्स द्वारा चिकित्सा उपकरण कैलिब्रेशन सेवाओं के साथ भारत के स्वास्थ्य सेवा क्षेत्र की सुरक्षा

एस्टेक लाइफ साइंसेज ने आदि गोदरेज सेंटर फॉर केमिकल रिसर्च एंड डेवलपमेंट लॉन्च किया