The 18th edition of Asian Paints ColourNext unveils the four trends for 2021
National, April 8th 2021: As 2021 brings with it a tingling energy and an intention to start afresh, Asian Paints brings forth the 18th edition of ColourNext, the most comprehensive forecast of colours and design trends in India, announcing the most anticipated, Colour of the Year – CHERISH.
After studying colour and its myriad influences on lifestyle in India, Asian Paints ColourNext, also unveils the four colour trends of 2021 - Habitat, A Home New World, Felicity, Z Futures. These trends have a far-reaching influence and are the only India-specific colour and decor trends forecast since 2003. With ColourNext, Asian Paints aims to inspire a multitude of design disciplines in 2021.
Speaking on ColourNext, Amit Syngle, MD & CEO, Asian Paints Limited said, “The ColourNext trends and Colour of the Year are awaited with much excitement and anticipation every year. Various experts from the field of interior design, architecture, product design, textile and fashion, as well as marketing and technology, scout the country and the globe looking for inspiration and influences that can resonate with an Indian audience at large. While the four new trends, have specially been curated keeping in mind the new life and the distinct outlook towards everything post lockdown, Cherish as a colour is sure to create a wave in the vast and influential world of design and brand marketing.”
2021 is the year in which we remind ourselves that life is precious and every moment is a chance to celebrate it. Here is a video to that captures the essense of Cherish : https://www.youtube.com/watch?v=j1TKjxg-hy4
Comments
Post a Comment