QUAKER ENCOURAGES CONSUMERS TO GIVE THE RIGHT START TO THE DAY WITH ITS NEW ‘FUEL FOR THE REAL FIT’ TVC CAMPAIGN
New Delhi, January 31 st , 2022: PepsiCo owned international brand and one of India’s leading brands in oats segment, Quaker has launched a new TVC Campaign - ‘Fuel For The Real Fit’ to encourage consumers to win the race of life and champion through their day. The campaign aims to inspire millennials to have Oats as part of their active lifestyle and make the most of the opportunities life brings to them. Through #FuelForTheRealFit, Quaker has redefined the idea of being ‘fit’ with campaigns that have celebrated the extraordinary feats in the everyday lives of ordinary people. Establishing itself as the ‘fuel’ that gives people the energy to keep going, the brand has taken forward this message in their latest campaign and aims to offer consumers the fuel to win every day in life. The TVC campaign brings forward the demanding lifestyle of millennials. To ace this spirited race, one needs the ‘fuel’ to keep going and enjoy every moment of life. Hence, a good start with a