GSK’s new campaign asks parents to support their children’s future with 7 crucial vaccinations
Mumbai, 23 rd July 2024 : GSK today announced the launch of its new multichannel campaign 'Ab India Banega 7 Star .' The campaign shows parents that the future of India is in their hands. It encourages them to secure their children’s future with 7 essential vaccinations* against 14 diseases**, which include chickenpox, hepatitis A, hepatitis B, meningitis, measles, mumps, rubella, pneumonia, influenza, diphtheria, tetanus, pertussis, HiB infection, and polio. The Indian Academy of Pediatrics (IAP) recommends 7 vaccinations for children aged 1 to 2 years: two doses of chickenpox and hepatitis A, second dose of meningitis # and MMR, booster doses of PCV and DTP Hib IPV and annual dose of flu. Although, immunisation coverage in the first year is high in India, drop-out rates after 1st birthday increase. Hence, a significant number of children in the country remain partially vaccinated. Dr. Shalini Menon, Medical Director, GSK, said, "After a chi...