SHOBHA SHRINGAR’S TIMELESS THE FESTIVALS OF INDIA JEWELLERY CAUSED A SENSATION ON THE RAMP AT INDIA INTERNATIONAL JEWELLERY WEEK 2015 POWERED BY GIA
When it comes to exotic bridal and
festive jewellery then Shobha Shringar is the name that lovers of fine
ornaments will go to. Started by the very talented and dynamic Shobhana
Choksey, the brand has been the most trusted in the business for decades in
Mumbai.
Following his mother’s footsteps
Snehal Choksey has designed jewellery to match the desires of the modern Indian
woman. Specialists in traditional, antique, heritage jewellery; the Shobha
Shringar collection at India International Jewellery Week 2015, was a fabulous
show of exquisite craftsmanship and design.
Fusing the various styles popular in
the country, the “The Festivals of India” jewellery collection was a
breath-taking mélange of gold and precious stones. Drawing inspiration from
regal Rajasthani pieces and the jewellery of the Nizam and Hyderabadi line; the
collection embellished with glittering diamonds and impressive Basra pearls had
a marked timeless global appeal.
The three graceful dancers, who
opened the show, entertained with their Kathak and Bharat Natyam skills between
the jewellery segments to set the mood.
The gorgeous Chitrangada Singh opened
the colourful show wearing a superbly crafted diamond collar with circular
pendants centred with a ruby, haath phool, kada and earrings.
NINE
NIGHTS OF NAVRATRI
Bringing the fun and vigour of the “Nine
Nights of Navratri” singer Ashish Shah set the pace with his melodious singing as
the models swayed to the beats of the Garba and Dandiya Raas movements. Chokers
with gold beaded strands for necklaces, ornate armlets, giant spiked neck pieces,
jhumkis, chandbalis, Maatha Pattis and Maang Tikkas were the part of the
vibrant line.
CHRISTMAS
Showing a great western jewellery
line for the end of the year festivities, there were diamond palm cuffs, striking
cocktail rings, lapis studded necklaces with gemstones, tasseled earrings,
intricately crafted diamond necklaces, armlets, danglers, draped multi rows for
collars and shimmering ornaments.
DIWALI
Giving the ladies exciting fashion
directions for Diwali, there were rows of emeralds for bracelets, mix of pearls,
gold beads with gems for flowing necklaces and giant, glittering chandbalis.
The asymmetric necklaces twinkled seductively under the ramp lights. Angular
tassels appeared around the neck; while multiple rows of gold, pearls and diamond
necklaces, chandeliers with Basra pearls and lattice patterned earrings added
to the beauty of the collection
TEMPLE
JEWELLERY
Recreating the beauty of the Tempe
jewellery from South India, Shobha Shringar presented the complete gamut of the
best with Maatha Pattis, baju bands, cummerbunds, Raani Haars with gold rubies
and emeralds, the stately intricate Jadanagam (plait ornament) and carved
antique gold long necklaces.
THE NIZAM
COLLECTION
Bringing the royal jewellery from the
Nizam era on to the stage, the splendid polkis, collars, nose rings, Raani Haars
and head ornaments were the perfect addition to a woman who wants to add the
glory of days gone by to her wardrobe. “U” shaped ornate neck pieces and enamelled
long creations were the perfect addition to the line.
Ending the show, the gorgeous
Chitrangada Singh appeared once again and glided down in the sensational “Vivah”
Collection from Shobha Shringar, featuring a giant Raani Haar, choker, armlet
and earrings.
The garments created by designer
Sumit Das Gupta was a versatile line of lehengas, cholis, dupattas, gowns, and
saris that fitted perfectly with the segments of the jewellery to create the
mood.
For jewellery that tells a heritage
story and will be valuable heirlooms for generations, the Shobha Shringar “The
Festivals of India” collection made a lasting impact on the ramp.
GJEPC’s India International Jewelry
Week 2015 powered by GIA.
IIJW 2015, powered by GIA, has Jewel
Trendz as knowledge partner, and leading brands such as Gitanjali, Rio Tinto,
Evara -PGI and ForeverMark as Co-Partners, DAMAC and Birdhichand Ghanshyamdas
as Lounge Partners, Ultra as the beverage Partner and Bright as an outdoor
partner.
Vipul Shah, GJEPC commented “Since
its inception in 2010, IIJW has evolved as the most creative, intricate, and
artistic design platform for the jewelry design talent in India. IIJW 2015 will
also present designers from Thailand this year, who will showcase exclusive
Jewellery from Thailand.”
Sanjay Kothari, IIJW said “IIJW as a
property has proved to the world that India is one of the prime destinations
for jewellery globally, with design talents, which are indeed world class. The
Jewellery Week will spell design direction in categories namely Pret, Couture
and Bridal for the coming season.”
The IIJW recognizes some of the most
reputed jewelry designers across the globe, such as AUM Monica Kapoor, Anand
Shah, AAKS Jewels, Avantika, Birdhichand Ghanshyamdas Das, Dhruv, Diosa,
Emerald, GDK, GSI, IIGJ (Mumbai, Delhi, Jaipur), Jewellers Association Show,
Jewels by Preeti, Leading Jewellers of the World, Moni Agarwal, Shobha
Shringar, Swarovski, Sunil Jewellers, Suryagolds, Tanishq, Thai Gem &
Jewellery Traders Association, You Be Jewellery, Varuna D Jani.
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