Acme Group to develop over 10 million sq. ft. Gets ready for future through a slew of initiatives

·           All construction to be LEEDS certified

·           Focus on redevelopment projects and quality affordable housing

·           Signs up Godrej as Sustainability partner

·           Looks beyond Mumbai for Township projects

·           Introduces new Group brand Identity

·           Signs MOU with Habitat for Humanity as part of CSR and Swachh Bharat Campaign initiated by the Prime Minister

Mumbai. February 23. Mumbai based builders Acme Group today unveiled their future plans. Over next 5-7 years, Acme Group's growth blueprint aims it to be among the biggest developers in western India, developing about 10 million square feet of residential and commercial real estate at Mumbai and also in Gujarat. All future construction will be LEEDS certified. The Company has signed up with Godrej as a sustainability partner. Mumbai will remain as a key area of focus where Acme Group has drawn up plans to be leaders in quality affordable housing, Society redevelopment, slum rehabilitation projects and green-field projects. 

Acme Group has been a part of Mumbai’s real estate fraternity for almost 4 decades and have successfully fulfilled the dreams of over 4000 families, not only owning a home but has helped them grow, be happy and prosperous in life. It has so far developed over 4.5 million sq. ft. at through nearly 100 projects in residential, commercial, retail and industrial real estate. The Company is credited with providing free housing and upgrading over 1500 slum tenements, redeveloping and upgrading approximately 700 MHADA Society members and creating over 2400 Rental Housing units under MHADA schemes.   

The Company currently has over Rs. 4000 crores of project inventory through 8 live projects having 4.5 million sq. ft. Said Mr. Pravin Doshi, Chairman of Acme Group, "While we are proud of our contributions on improving the real estate landscape of Mumbai, we see a clear shift in the consumer preferences in near future. Consumers of tomorrow will be fully conscious of their responsibilities towards environment and society. Towards this end, we have initiated a slew of activities to get ready for future."  

Among other initiatives, Acme Group also adopted a new brand identity that blends tradition and ethos with a modern outlook. Munish Doshi,  Managing Director of Acme Group said, "Our new brand identity is a graphic depiction of how we would look at our business in future. While we remain firmly rooted to our culture and ethos, our outlook to business will be contemporary and responsible." He continued, "we believe that tomorrow's consumer will be far more discerning and would consider a social and environmental impact of his purchase. Towards this end, we have designed all future projects to be fully compliant on environment-friendly parameters." The Company is investing in equipment to reduce maintenance costs in the long run - motion sensor lighting in common areas, LED lights, solar panels, rainwater harvesting and more.

Acme Group announced multiple initiatives and partnerships as a part of its renewed thrust on CSR activities. Acme Group signed a MOU with a global NGO, Habitat for Humanity to donate a value equivalent to build one toilet for the needy for every apartment that Acme Group sells. Also, it will 'adopt' five municipal schools to maintain toilets meant for girl students. Mr. Rajesh Doshi, Director of Acme Group, said, "We have always been conscious of our societal responsibilities. Right from the active participation of Mr. Pravin Doshi in rehabilitating hundreds of families during Latur Earthquake through MCHI CREDAI, we have always responded to any call where we can contribute our expertise or through any other resources. Signing up with Habitat for Humanity is also a way of contributing our bit towards the call of Swachh Bharat by our PM Shri Narendra Modi"

Concluded Mr. Pravin Doshi, "it is quite satisfying when a substantial part of our business comes from existing 4000 Acme customers who make repeat purchases. It reaffirms our policy to maintain complete transparency and building trust among our customers and other stakeholders. We have always believed that house is built by hand and home and build by hearts. We are taking another leap forward with a belief that we are here to enhance the quality of life of our customers in particular and society as a whole for a sanctuary they can call their own home "