BlueStone Jewellery & Lifestyle IPO debut on the exchange; closes at 6% premium
Mumbai, August 19, 2025: Shares of BlueStone Jewellery & Lifestyle Limited debut on the exchange to close at 5.61% premium.
The scrip listed Rs 508.8 and 510 per share on BSE and NSE. Immediately after the listing, the stock showed impressive upside movement and closed the day with a premium. The company's share price closed at Rs 546 per share on the BSE, a 5.61% premium, and at Rs 542 per share on the NSE, a 4.84% premium.
As per NSE, the total quantity traded stood at 115.50 lakh shares, on BSE the total Quantity stood at 9.47 lakh shares. Total Turnover (BSE+NSE) on Day 1 stood at Rs 671.30 crore.
The Market Capitalization of the Company at today’s closing price stood at Rs. 8,262.09 Crore as per BSE and Rs. 8,201.56 Crore as per NSE.
The ompany had offered Rs 1540.65 crore issue for subscription from August 11 to August 13. This garnered substantial interest, and the offer was subscribed 2.70 times. Qualified Institutional Investors Portion and Non-Institutional Investor Portion were subscribed 4.28 times and 0.55 times respectively. Retail Investors Portion was subscribed 1.35 times.
BlueStone Jewellery and Lifestyle Limited offers contemporary lifestyle diamond, gold, platinum and studded jewellery under its flagship brand, BlueStone. The BlueStone brand was launched in 2011 and has over the years grown to become a leading brand among Leading Jewellery Retailers. It is a digital first direct-to-consumer (“DTC”) brand focused on ensuring a seamless omnichannel experience for customers and is the second largest digital-first omni-channel jewellery brand in India, in terms of revenues in Fiscal 2024.
It retails its products through its website www.bluestone.com and its mobile application available on iOS and Google Play Store, in addition to its pan-India network of stores. It is among the few Leading Jewellery Retailers* with a pan-India presence with 275 stores across 117 cities in 26 States and Union Territories in India, as of March 31, 2025, servicing over 12,600 PIN codes across India.
The company, as a design-led brand, offers a variety of designs across various price points tailored to various occasions and customer preferences. It focuses on designing jewellery for women, men and couples between the ages of 25 to 45 years who value unique designs, modern styles and tend to discover brands through social media or online channels.
It has a wide range of product offerings includes rings, earrings, necklaces, pendants, solitaires, bangles, bracelets and chains cater to diverse customer segments and are retailed at varied price points.
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